Coast Hotels & Resorts is pleased to announce the appointment
of Brenda Hunik as the new Director of Sales and Marketing for the
Coast Lethbridge Hotel & Conference Centre.
Brenda has an impressive 20-year track record in sales, marketing, branding and business development. Most recently, she ran her own consulting firm, Encompass Communications, providing marketing, communications and business development services to Alberta-based companies and organizations. Recent projects included producing a business development plan for the Southgrow Regional Initiative, brand development on behalf of the Canada Gold Beef Steering Committee, and developing a strategic marketing plan for the Terry Royer Institute, Business Training and Development, at Lethbridge College.
“Brenda brings tremendous energy, people skills and a vast knowledge of the Alberta market to this new position at the Coast Lethbridge Hotel & Conference Centre,” said Graeme Barrit, President of Coast Hotels & Resorts. “With the recent upgrades and renovations to the property, Brenda will be a key driver in generating new business opportunities for the hotel.”
Brenda also worked as Director, Regional Development, for BFuel Canada Corp. in Lethbridge, developing a project plan for the construction of a $40 million biodeisel manufacturing facility. Prior to that, she spent three years as the Director, Investment Attraction and Marketing, for Economic Development Lethbridge. As an independent consultant, Brenda has provided strategic marketing and communications services for the Lethbridge County Livestock Producers, the Northwest Beef Producers, Cor Van Raay Farms, the Alberta Cattle Commission, Lethbridge Community College and the Alberta Environmentally Sustainable Agricultural Program, among other organizations.
Brenda held a number of customer service positions with Lethbridge-based airline Time Air before transferring to Canadian Airlines International marketing division where she was part of the international marketing team for over 10 years.
Her hospitality experience includes working for three years in various hotels in New Zealand and Australia in the early 1980s, holding positions in housekeeping, front desk, and culinary and customer services.
Brenda is currently completing her Economic Development Certification at the University of Waterloo and received a Travel and Tourism Certificate from Career College. She is a Board member of the Lethbridge Boys & Girls Club, a member of the 2009 Bridge Centennial Celebration Committee and a former Board member of Southern Alcare Manor.
About the Coast Lethbridge Hotel & Conference Centre
Located on Lethbridge’s main thoroughfare, the Coast Lethbridge Hotel & Conference Centre offers full service amenities that provide a truly unique and memorable guest experience for leisure and business travelers. Presently undergoing a $8.5 million upgrade, the Lethbridge Hotel & Conference Centre has five meeting/banquet rooms capable of accommodating 50 to 1,200 people, including a 8,800 square foot grand ballroom with high ceilings and chandeliers. The hotel also features the new Firestone restaurant (from the makers of the Cheesecake Café) gaming lounge, hair salon, indoor pool with hot tub, exercise room and business centre. The Coast Lethbridge Hotel & Conference Centre is scheduled to open in the fall of 2009.
About Coast Hotels & Resorts
Coast Hotels & Resorts is a leading hotel chain in western North America. The company's philosophy of serving its guests through a superior standard of value, hospitality and service enables its continuing expansion. Coast Hotels & Resorts now owns, manages and franchises 41 hotel and resort properties located throughout British Columbia, Alberta, Northwest Territories, the Western United States, Alaska and Hawaii. Visit www.coasthotels.com or call 1-800-663-1144 for more information.
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For additional information, please contact:
Martin Livingston
Living Communications Inc.
Vancouver
604-657-8234